Faculty Profile  Faculty ProfileLast Modified Time: 11:07:12 AM Wed, 19 Aug 2009 
 H. David  Strutton
 Contact Information
H. David Strutton
Professor-Marketing & Logistics
 
Email  David.Strutton@unt.edu   
Graduate Faculty Membership Status: Full Membership-Permanent   
toggle toggle  Professional Preparation
 Degree Major/Thesis/Dissertation Institution Year
Ph.D. Marketing University of Mississippi 1990
M.B.A. Marketing Temple University 1982
B.S. Business Administration and Marketing Kutztown University 1980
toggle toggle Courses Taught By Semester --- Organized Classes will be uploaded from THECB Data file
SemesterSubjectCourse NumberSectionCourse NameCalculated Semester Credit HoursSyllabus 
Fall 2015MKTG3650004Foundations of Marketing Practice Download Syllabus
Fall 2015MKTG3650001Foundations of Marketing Practice Download Syllabus
Summer 3W1 2015MKTG3650001Foundations of Marketing Practice Download Syllabus
Spring 2015MKTG4810001Special Topics in Marketing or Logistics Download Syllabus
Spring 2015MKTG3650004Foundations of Marketing Practice Download Syllabus
Spring 2015MKTG3650003Foundations of Marketing Practice Download Syllabus
Spring 2015MKTG2650004Culture and Consumption Download Syllabus
Spring 2015BUSI4700001Topics in International Business Practices and Policies Download Syllabus
Fall 2014MKTG3650004Foundations of Marketing Practice Download Syllabus
Fall 2014MKTG3650002Foundations of Marketing Practice Download Syllabus
Fall 2014MKTG3650001Foundations of Marketing Practice Download Syllabus
Summer 10W 2014BUSI4700089Topics in International Business Practices and Policies Download Syllabus
Summer 5W1 2014MKTG3650002Foundations of Marketing Practice Download Syllabus
Spring 2014MKTG3650003Foundations of Marketing Practice Download Syllabus
Spring 2014MKTG3650002Foundations of Marketing Practice Download Syllabus
Fall 2013MKTG3650006Foundations of Marketing Practice Download Syllabus
Fall 2013MKTG3650001Foundations of Marketing Practice Download Syllabus
Summer 2010MKTG3650001Foundations of Marketing Practice  
Summer 2010MKTG3650001Foundations of Marketing Practice  
Summer 10W 2013BUSI4700089Topics in International Business Practices and Policies Download Syllabus
Spring 2013MKTG4320001New Product Development Download Syllabus
Spring 2013MKTG3650003Foundations of Marketing Practice Download Syllabus
Spring 2013MKTG3650002Foundations of Marketing Practice Download Syllabus
Fall 2012MKTG3650001Foundations of Marketing Practice Download Syllabus
Summer 2012MKTG3650001Foundations of Marketing Practice Download Syllabus
Summer 2011MKTG3650001Foundations of Marketing Practice Download Syllabus
Spring 2012MKTG4320001New Product Development Download Syllabus
Spring 2012MKTG3650004Foundations of Marketing Practice Download Syllabus
Spring 2011MKTG4520001Marketing Channels and Strategic Partnerships Download Syllabus
Spring 2011MKTG3650005Foundations of Marketing Practice Download Syllabus
Spring 2010UCRS1980001Experimental Course60 
Spring 2010MKTG3650004Foundations of Marketing Practice342Download Syllabus
Spring 2010MKTG3650002Foundations of Marketing Practice333Download Syllabus
Fall 2011MKTG4320001New Product Development Download Syllabus
Fall 2011MKTG3650002Foundations of Marketing Practice Download Syllabus
Fall 2011MKTG3650001Foundations of Marketing Practice Download Syllabus
Fall 2010MKTG3650004Foundations of Marketing Practice Download Syllabus
Fall 2010MKTG3650001Foundations of Marketing Practice Download Syllabus
Fall 2009MKTG4320001New Product Development105Download Syllabus
Fall 2009MKTG3650004Foundations of Marketing Practice336Download Syllabus
Fall 2009MKTG3650001Foundations of Marketing Practice648Download Syllabus
toggle toggle  Research and Expertise
 
H. David
toggle toggle Appointments
Duration (YYYY - YYYY or Present)RankDepartment / SchoolCollege / OfficeUniversity / Company
2001-2007Professor & Chairperson of the Department of Marketing and Logistics  University of North Texas
2000-2001Associate Dean & MBA Director  University of Louisiana at Lafayette
1995-2001J. Wesley Steen Regents Memorial Distinguished Professor in Business Administration  University of Louisiana at Lafayette
1991-2001Acadiana Bottling Distinguished Professor of Marketing  "University of Southwestern Louisiana, Department of Marketing"
1997Acting Head of Marketing Department  University of Louisiana at Lafayette
1997Acting Head of Marketing Department  University of Louisiana at Lafayette
1995Acting Head of Marketing Department  University of Louisiana at Lafayette
1990-1991Assistant Professor of Marketing  "University of New Orleans, Department of Marketing"
1987-1989Marketing Consultant  Small Business Development Center
1987-1989Instructor - while serving as Ph.D. student  "University of Mississippi, Department of Management and Marketing"
toggle toggle Faculty Workload
Duration (YYYY - YYYY)Percentage TeachingPercentage ResearchPercentage Service
2014-2015405010
2013-2014405010
2012-2013405010
2011-2012355015
2010-2011504010
2009-2010503020
toggle toggle Publications
  Type  Publications per page   
2 3 4 5 6 7 8 9 10 Next>> 33>> 
  YearPublication  Type
2012
Accepted/In-press
Harvard Business Review Online Store - Go Purple: Can Military Jointness Principles Provide a Key to More Successful Integration at the Marketing-Manufacturing Interface
 
Matthew Douglas; harold Strutton; ; ;
Harvard Business Review
Book chapters
2012
Published
Harvard Business Review Online Store - What Would Don Draper Do: Rules for Restoring the Contemporary Agency Mojo
 
H. David Strutton; David Taylor; ; ;
"Harvard Business reveiew Store, Harvard MentorManager"
Book chapters
2011
Accepted/In-press
"Harvard Business Review Oline Store - Horsehoes, Global Supply Chains, and an Emerging Chinese threat: Creating Solutions one Idea at a Time"
 
H. David Strutton; ; ; ;
Harvard Business Review
Book chapters
2011
Accepted/In-press
Do Microblog Postings and Emails Influence Retailers' E-servicescapes
 
Gina Tran; david Strutton; ; ;
Management Research Review
Refereed(Peer reviewed) Journals
2011
Accepted/In-press
Fighting Dragons with Dragons: Unwierd Approaches for Negotiating with Chinse partners
 
H. David Strutton; Gina Tran; David Taylor; ;
Business Horizons
Refereed(Peer reviewed) Journals
toggle toggle Editorships
Duration (YYYY - YYYY or Present)OrganizationPositionClassification
2009Research Advances in Relationship MarketingEditor: Associate Editor 
2005Journal of Business ResearchBoard Member: PRJ Editorial Review Board 
2005Journal of Executive EducationBoard Member: PRJ Editorial Review Board 
2005Journal of Marketing Theory & PracticeBoard Member: PRJ Editorial Review Board 
2005Journal of Marketing ChannelsBoard Member: PRJ Editorial Review Board 
2005Health Marketing QuarterlyBoard Member: PRJ Editorial Review Board 
2004Journal of Business ResearchBoard Member: PRJ Editorial Review Board 
2004Health Marketing QuarterlyBoard Member: PRJ Editorial Review Board 
2004Journal of Marketing ChannelsBoard Member: PRJ Editorial Review Board 
2004Journal of Executive EducationBoard Member: PRJ Editorial Review Board 
2004Journal of Marketing Theory & PracticeBoard Member: PRJ Editorial Review Board 
2003Journal of Executive EducationBoard Member: PRJ Editorial Review Board 
2003Journal of Marketing ChannelsBoard Member: PRJ Editorial Review Board 
2003Journal of Business ResearchBoard Member: PRJ Editorial Review Board 
2003Journal of Marketing Theory & PracticeBoard Member: PRJ Editorial Review Board 
2003Health Marketing QuarterlyBoard Member: PRJ Editorial Review Board 
2002Journal of Business ResearchBoard Member: PRJ Editorial Review Board 
2002Journal of Marketing Theory & PracticeBoard Member: PRJ Editorial Review Board 
2002Journal of Executive EducationBoard Member: PRJ Editorial Review Board 
2002Journal of Marketing ChannelsBoard Member: PRJ Editorial Review Board 
2002Health Marketing QuarterlyBoard Member: PRJ Editorial Review Board 
2001Journal of Executive EducationBoard Member: PRJ Editorial Review Board 
2001Journal of Marketing ChannelsBoard Member: PRJ Editorial Review Board 
2001Health Marketing QuarterlyBoard Member: PRJ Editorial Review Board 
2001Journal of Business ResearchBoard Member: PRJ Editorial Review Board 
2001Journal of Marketing Theory & PracticeBoard Member: PRJ Editorial Review Board 
2000Health Marketing QuarterlyBoard Member: PRJ Editorial Review Board 
2000Journal of Business ResearchBoard Member: PRJ Editorial Review Board 
2000Journal of Marketing Theory & PracticeBoard Member: PRJ Editorial Review Board 
2000Journal of Marketing ChannelsBoard Member: PRJ Editorial Review Board 
1999Journal of Marketing ChannelsBoard Member: PRJ Editorial Review Board 
1999Journal of Marketing Theory & PracticeBoard Member: PRJ Editorial Review Board 
1999Journal of Business ResearchBoard Member: PRJ Editorial Review Board 
1998Journal of Marketing Theory & PracticeBoard Member: PRJ Editorial Review Board 
1998Journal of Business ResearchBoard Member: PRJ Editorial Review Board 
1997Journal of Marketing Theory & PracticeBoard Member: PRJ Editorial Review Board 
1997Journal of Business ResearchBoard Member: PRJ Editorial Review Board 
1996Journal of Marketing Theory & PracticeBoard Member: PRJ Editorial Review Board 
1996Journal of Business ResearchBoard Member: PRJ Editorial Review Board 
1995Journal of Marketing Theory & PracticeBoard Member: PRJ Editorial Review Board 
1995Journal of Business ResearchBoard Member: PRJ Editorial Review Board 
1994Journal of Business ResearchBoard Member: PRJ Editorial Review Board 
1994Journal of Marketing Theory & PracticeBoard Member: PRJ Editorial Review Board 
1993Journal of Business ResearchBoard Member: PRJ Editorial Review Board 
1993Journal of Marketing Theory & PracticeBoard Member: PRJ Editorial Review Board 
toggle toggle Presentations and Projects
  Presentations/Projects per page   
1  2 3 4 5 6 7 8 
Start DateEnd DatePresentation/Project
2009 2009 Hosted and Administered 150 Student Attendees and 5 Speakers - University of North Texas NPD and Branding Annual Seminar - Denton - Texas
2009 2009 Crafting Conceptual Manuscripts - University of North Texas 1st and 2nd Year Ph.D. Students Seminar - Denton - Texas
2009 2009 Nine Principles and Rules for Revising Academic Manuscripts - Marketing & Logistics Ph.D. Students at UNT - Denton - Texas
toggle toggle External Funding
 Performance PeriodTitleSponsorFundingRoleStatus
2001Title III Planning Grant for University of LouisianaGrant Approval Conferred$0OtherActive
2000Health Informatics and the Enhancement of Population-Based Health Assessment in Louisiana $90,000OtherActive
1998USL College of Engineering/NASA Grant $0OtherActive
1997University of Southwestern Louisiana Faculty Development Grant $0OtherActive
1996University of Southwestern Louisiana Faculty Development Grant $0OtherActive
1993University of Southwestern Louisiana Faculty Development Grant $0OtherActive
1991University of Southwestern Louisiana Faculty Development Grant $0OtherActive
1990University of New Orleans Summer Research Grant $0OtherActive
toggle toggle Peer Reviewer Activities
YearAgency/OrganizationField of Expertise
2011Journal of Business EthicsDS: Reviewer - Article / Manuscript
2011Journal of Business ResearchDS: Reviewer - Article / Manuscript
2011Journal of Adverrtising ResearchDS: Reviewer - Article / Manuscript
2010Journal of the Academy of Marketing ScienceReviewer: Ad Hoc Reviewer for a Journal
2010Journal of Business EthicsDS: Reviewer - Article / Manuscript
2010Thunderbird International Business ReviewDS: Reviewer - Article / Manuscript
2009Thunderbird International Business ReviewReviewer: Ad Hoc Reviewer for a Journal
2009Marketing Education ReviewReviewer: Ad Hoc Reviewer for a Journal
2009Journal of Business EthicsReviewer: Ad Hoc Reviewer for a Journal
2009Journal of Personal Selling and Sales ManagementReviewer: Ad Hoc Reviewer for a Journal
2005Southwestern Marketing AssociationReviewer: Conference Paper
2005Journal of the Academy of Marketing ScienceReviewer: Ad Hoc Reviewer for a Journal
2004Journal of the Academy of Marketing ScienceReviewer: Ad Hoc Reviewer for a Journal
2004Southwestern Marketing AssociationReviewer: Conference Paper
2003Southwestern Marketing AssociationReviewer: Conference Paper
2003Journal of the Academy of Marketing ScienceReviewer: Ad Hoc Reviewer for a Journal
2002Southwestern Marketing AssociationReviewer: Conference Paper
2002Journal of the Academy of Marketing ScienceReviewer: Ad Hoc Reviewer for a Journal
2001Southwestern Marketing AssociationReviewer: Conference Paper
2001Journal of the Academy of Marketing ScienceReviewer: Ad Hoc Reviewer for a Journal
2000Journal of the Academy of Marketing ScienceReviewer: Ad Hoc Reviewer for a Journal
2000World Marketing ConferenceReviewer: Conference Paper
2000Southwestern Marketing AssociationReviewer: Conference Paper
1999Journal of the Academy of Marketing ScienceReviewer: Ad Hoc Reviewer for a Journal
1999Southwestern Marketing AssociationReviewer: Conference Paper
1998Southwestern Marketing AssociationReviewer: Conference Paper
1998Journal of the Academy of Marketing ScienceReviewer: Ad Hoc Reviewer for a Journal
1997Journal of the Academy of Marketing ScienceReviewer: Ad Hoc Reviewer for a Journal
1997Southwestern Marketing AssociationReviewer: Conference Paper
1997AMA ConferenceReviewer: Ad Hoc Reviewer for a Journal
1997Journal of Business ResearchReviewer: Ad Hoc Reviewer for a Journal
1996LEQSF Grant ProposalsReviewer: Ad Hoc Reviewer for a Journal
1996Journal of the Academy of Marketing ScienceReviewer: Ad Hoc Reviewer for a Journal
1996Southwestern Marketing AssociationReviewer: Conference Paper
1995Journal of the Academy of Marketing ScienceReviewer: Ad Hoc Reviewer for a Journal
1995Southwestern Marketing AssociationReviewer: Conference Paper
1994Southwestern Marketing AssociationReviewer: Conference Paper
1993Society of FranchisingReviewer: Ad Hoc Reviewer for a Journal
1993DSI Southeastern Regional MeetingReviewer: Ad Hoc Reviewer for a Journal
1993Southwestern Marketing AssociationReviewer: Conference Paper
1992Southwestern Marketing AssociationReviewer: Conference Paper
1992Society of FranchisingReviewer: Ad Hoc Reviewer for a Journal
1992DSI Southeastern Regional MeetingReviewer: Ad Hoc Reviewer for a Journal
toggle toggle Mentoring/Advising
Duration (YYYY - YYYY or Present)Student NameClassificationTypeProject/Thesis/Dissertation
2011"Interview Coaching, presentation offered to PH.D. students on July 29" DS: Student Assign-Students Advised (GRAD)
2011"duplcative, but advised some 25 undergraduate NPD Scholars" DS: Student Assign-Students Advised (UG)
2010"Worked with Ph.D. student Trang Tran periodically throughout calendar year, advising him on presentation, delivery and fundmanetals of teaching" DS: Student Assign-Students Advised (GRAD)
2010"duplcative, but advised some 25 undergraduate NPD Scholars" DS: Student Assign-Students Advised (UG)
2010Dissertation for Robert Fabreze - Chair DS: Thesis / Dissertation Committee - Chair
2010Dissertation for Tina Mins - Chair DS: Thesis / Dissertation Committee - Chair
2010Thesis - Masters - Committee Member - Matthew Balfour - Anthropology DS: Thesis / Dissertation Committee - Member
2009Dissertation Committee - Chair - David Taylor - Graduated DS: Thesis / Dissertation Committee - Chair
toggle toggle Committees
Duration (YYYY - YYYY or Present)CommitteePositionClassification
2012"Dissertation Chair, Mins"Committee ChairDepartment committee
2011"Dissertation Chair, Mins"Committee ChairDepartment committee
2011LGBT COmmitteeCommittee MemberUniversity committee
2011Ph.D. CommitteeCommittee MemberDepartment committee
2011Journal list reveiw intra departmentalCommittee ChairDepartment committee
2011Dissertaion Committee FabrizeCommittee ChairDepartment committee
2011"Dissertation Chair, Mins"Committee ChairDepartment committee
2011PAC (Fall)Committee MemberDepartment committee
2011PACCommittee MemberDepartment committee
2011PACCommittee MemberDepartment committee
2011PACCommittee MemberDepartment committee
2011African Task ForceCommittee MemberUniversity committee
2010Lesbian Gau Bisexual Transgendered CommitteeCommittee MemberUniversity committee
2010 CurriculumDepartment committee
2010 COB ADA RepresentativeDepartment committee
2010 Personnel Affairs CommitteeDepartment committee
2010 Promotion and Tenure CommitteeDepartment committee
2010 COB Diversity Advisory Representative (OED)Department committee
2010 COB Diversity Advisory Representative (OED)Department committee
2010 COB Deans Advisory CommitteeDepartment committee
2010 COB Deans Advisory CommitteeDepartment committee
2010 COB ADA RepresentativeDepartment committee
2009african task ForceCommittee MemberUniversity committee
2009Lesbian Gay Bisexual Transgendered CommitteeCommittee MemberUniversity committee
2009Dissertation CommitteeCommittee ChairDepartment committee
2008"Gay, Lesbian, Bi-Sexual and Transgendered Committee"Committee MemberUniversity committee
2007Dean's Tenure and Promotion Advisory CommitteCommittee MemberCollege committee
2006University Committee for CompensationCommittee MemberUniversity committee
2006Chairs CouncilCommittee MemberUniversity committee
2000Promotion and Tenure CommitteeCommittee MemberUniversity committee
toggle toggle Honors and Recognitions
YearTitleHonoring Organization
2011Nominated to Train and Serve as Stephen MinisterSt. Andrew Prebsbyterian Church
2011"Honorable Mention (Top Three)for best article published in Business Horizons: ""What Would Don Draper Do: Rules for Restoring the Modern Agency Mojo"""Indidiana University Business Horizons
2011"Named Rotarian of the Year for Denton,TX"Rotary
1999Citation of Excellence Award for Essay on When to Fully Disclose in Sales Relationships...@ article published in Journal of Business EthicsANBAR (Electronic Intelligence)
1998John T. Landry Endowed Award for Teaching ExcellenceU.S.L. College of Business
1997Outstanding Reviewer AwardJournal of Business Research
1997Blue Key Alumni Faculty Excellence Award: Awarded annually to the University faculty member who best exemplifies the ideals of excellence in teaching and in service to the UniversityU.S.L. Foundation
1997Col. Piccione Award for Research ExcellenceU.S.L. College of Business Administration
1997John T. Landry Endowed Award for Teaching ExcellenceU.S.L. College of Business
1996Col. Piccione Award for Research ExcellenceU.S.L. College of Business Administration
1996Achieved Early Promotion to Full ProfessorUniversity of Louisiana at Lafayette
1996Outstanding Reviewer AwardJournal of Business Research
1995Outstanding Reviewer AwardJournal of Marketing Theory & Practice
1994Outstanding Reviewer AwardJournal of Marketing Theory & Practice
1994Col. Piccione Award for Research ExcellenceU.S.L. College of Business Administration
1993Achieved Early Tenure and Promotion to Associate RankUniversity of Louisiana at Lafayette
1993Col. Piccione Award for Research ExcellenceU.S.L. College of Business Administration
1991"Winner of Best Track Paper (Marketing Research/Models/Theory Track) B, Atlanta, GA."Southern Marketing Association Conference
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