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  Faculty Profile  Faculty ProfileLast Modified Time: 09:18:05 AM Tue, 17 Sep 2013 
 John Eric Ligon
 Contact Information
John Eric Ligon
Professor-Design, Associate Dean for Academic and Student Affairs-College of Visual Arts and Design
 
Contact address   1155 Union Circle, #305100, Denton, TX 76203-5017     Office LocationArt Building, Room No.: 111 
Email  eric.ligon@unt.edu    Contact Number 940.565-2216    CVAD Website CVAD Website   Communication Design Blog Communication Design Blog   
Keywords braille, design, innovation studies   
Graduate Faculty Membership Status: Full Membership -Permanent   
toggle toggle Professional Preparation
 DegreeMajor/Thesis/DissertationInstitutionYear
 MFACommunication DesignUniversity of North Texas1997
 BFACommunication DesignPratt Institute1984
toggle toggle Courses Taught By Semester --- Organized Classes will be uploaded from THECB Data file
SemesterSubjectCourse NumberSectionCourse NameCalculated Semester Credit HoursSyllabus 
Fall 2013ADES4540502Communication Design Studio Download Syllabus
Fall 2011ADES1500001Introduction to Communication Design690Download Syllabus
Spring 2011ADES2520501Graphic Design I60Download Syllabus
Fall 2010ADES1500001Introduction to Communication Design714Download Syllabus
Fall 2010ART4091502Communication Design: Advanced Graphic Design66Download Syllabus
Spring 2010ADES2520504Graphic Design I45Download Syllabus
Spring 2010ART4093502Communication Design: Final Graphic Design Portfolio P45Download Syllabus
Fall 2009ADES1500001Introduction to Communication Design708 
Fall 2009ADES2500505Design Thinking51Download Syllabus
toggle toggle Research and Expertise
John Eric Ligon
 
Design as a Catalyst to Increase Braille Literacy
I believe it is the business of communication design as a practice to offer new perspectives for examining social, business and environmental problems and creating new metaphors and visual languages for finding solutions. At its best, well-considered design is capable of fostering great egalitarianism; it has the ability to make society inclusive rather than exclusive. My development of a new print-braille format for books suitable for shared reading between blind and sighted individuals is one example of this type of design. Very few parents of children who are blind ever learn braille. Hence, children who are beginning braille readers largely struggle alone to develop their reading skills. This book format and BrailleInk (the non-profit organization I co-founded to produce and distribute its print-braille books) create less daunting opportunities for individuals who are sighted and blind alike to learn braille. 

toggle toggle Appointments
Duration (YYYY - YYYY or Present)RankDepartment / SchoolCollege / OfficeUniversity / Company
2011-PresentProfessorDesignCollege of Visual Arts and DesignUniveristy of North Texas
2011-PresentAssociate Dean for Academic and Student Affairs College of Visual Arts and DesignUniversity of North Texas
2004-2011Program Coordinator, Communication DesignDesignCollege of Visual Arts and DesignUniversity of North Texas
1998-2011Associate ProfessorDesignCollege of Visual Arts and DesignUniversity of North Texas
1991-1998Assistant ProfessorDesignSchool of Visual ArtsUniversity of North Texas
1988-1990Teaching FellowArtCollege of Arts and ScienceUniversity of North Texas
toggle toggle Faculty Workload
Duration (YYYY - YYYY)Percentage TeachingPercentage ResearchPercentage Service
2012-2013101080
2010-2011403030
2009-2010403030
toggle toggle Publications
  Type  Publications per page   1  
  YearPublication  Type
2010
Published
Iridescent: Icograda Journal of Design Research
John Eric Ligon and Michele Wong Kung Fong
International Design Alliance
Refereed(Peer reviewed) Journals
2002
Published
PRINT Magazine
Adam and Eve aphrodisiac beer packaging included in the Regional Design Annual

 
 
Refereed(Peer reviewed) Journals
toggle toggle Exhibitions
YearTitleRolePlaceType
2005Ideas Made Visible: Revealing the Process of DesignDesignerUNT Union Gallery, Denton, TexasArt/Design Exhibition
1996Cast ShadowsArtist/DesignerTexas Womens University Art Gallery, Denton, TexasArt/Design Exhibition
1995International Center of PhotographyArtistICP, New York, New YorkBook Arts Exhibition
toggle toggle Patents
Year of AwardTitle of PatentDescription
2009Printed Matter For Joint Reading by a Visually Impaired and a Sighted PersonThe present invention provides a print lay-out of conventional textual characters and corresponding Braille characters that facilitates concurrent reading of the textual and the Braille characters, respectively, by sighted and visually impaired people.
toggle toggle News Articles
Marketing a Brand-new U.
By Patrick Mcgee, Fort Worth Star Telegram, November 25, 2005.

New Look
The North Texan, Fall, 2005.

Admins Hope Newest Logo Is Here to Stay
By Michael Hernandez, North Texas Daily, August 31, 2005.


Designs of Many Kinds at Local Galleries
By Lucinda Breeding, Denton Record Chronicle, August 25, 2005.


Taking Pride to Another Level
By Kelly Reese, The North Texan, Summer 2005, 12­-14

Image 101 Now in Session
By Holly M. Hacker, Dallas Morning News, May 2, 2005.

UNT Reveals New Look
By Matthew Zabel, Denton Record Chronicle, April 28, 2005.


After Makeover, Greener Days Lie Ahead for UNT
By Jessamy Brown, Fort Worth Star Telegram, April 28, 2005.

Unveiling New Look
By Gabriel Monte, North Texas Daily, April 28, 2005


A New Look for UNT
Matthew Zabel, Dallas Morning News, January 22, 2005

How the Brand Was Made
Read More...
By Ellen Schroeder, August 15, 2005

The Morning Dish: North Texas Text
Hoopville
By Andrew Flynn, January 27, 2005


A Feel for Reading
Kristen Tribe, American Profile Magazine, November 11, 2007. 

Seeing Our Way: The Joy or Reading
By Dorothy Troyer, The Lion, May 2006
The Lion is the international publication for the Lion Club.

Reading Buddy: The father of a blind son, Eric Ligon redesigns braille books to help sighted parents read along with their kids
People Magazine, April 17, 2006


New Braille Books Help Parents and Kids to Read Together
By Jamie Stengle, Associated Press. This AP article was printed under various headlines in:
Dallas Morning News, Saturday, March 4, 2006
Stars and Stripes-Mideast Edition, Monday, March 6, 2006
Houston Chronicle, Sunday, March 5, 2006


A Simple Insight: A father’s invention lets blind and sighted read together more easily
By Bill Marvel, The Dallas Morning News, Thursday, February 9, 2006
Also published under the headline “Envisioning a new way to read,” Denton Record Chronicle, Thursday, February 9, 2006

A New Look at Braille
By Tessa Falk, Dallas Child Magazine and Fort Worth Child Magazine, January 2006

A New Look at Braille: Growing Up to See
Terri Rimmer, January 26, 2006

Launching Young Readers
Reading Rockets
Sep. 2, 2007, 8:30 a.m., Reading Rockets: Launching Young Readers on National Public Television. The segment of Reading Rockets was about reading literacy practices for children with special needs featured my family and me. 

Parent Develops New Braille Book. Parents, Children Can Now Read Together
NBC5 Dallas Fort Worth
June 20, 2007, A parent creates a type of braille book that allows parents and blind children to read together.


CBS News Channel 11
January 24, 2006, CBS News Channel 11 aired a story at 4 p.m. about Eric Ligon, associate professor of art, who was inspired by his blind son to create a new book format that can be shared by braille and sighted readers. 

A Simple Insight: A Father’s Invention Lets Blind and Sighted Read Together More Easily
Blind World Magazine
By Bill Marvel.



A Simple Insight: A Father’s Invention Lets Blind and Sighted Read Together More Easily
TSBVI (Texas School for the Blind and Visually Impaired) See/Hear Spring 2006 Newsletter
By Bill Marvel.



A New Look at Braille
Associated Content
By Terri Rimmer.

Reading with Children
The Book Moot Blog
March 7, 2006.

BrailleInk: Innovative Books for the Blind
BlissTree.com
March 6, 2006.

untitled
National Center for Low-Incidence Disabilities

New Braille books helps parents, kids read together
KGBT 4 TV — Harlingen, Texas

New Braille books helps parents, kids read together
http://www.news8austin.com/content/your_news/default.asp?ArID=156719


toggle toggle Presentations and Projects
  Presentations/Projects per page   1  2 
Start DateEnd DatePresentation/Project
 2010 Brand Promises | Text Typography
Fossil, Inc
Jan. 14, 2010
Retained by Fossil as a typography consultant for the Design and Creative Department, I prepared and presented a half day seminar on basic typographic usage for all of the creative directors, art directors, and junior art directors in the Brand management creative departments.
 2009 Transforming Design Thinking into Collaborative Innovation: Meeting the Emerging Needs and Demands of a Complex World Through Design Thinking and Collaborative Innovation | Icograda World Design Education Network Conference 2009
Oct. 29 - 30, 2009
Beijing, China
Co-presenter: Michèle Wong, UNT Assistant Professor

Design’s increasing contribution to corporate competitiveness, its growing user inclusiveness and a marked reliance by those outside the discipline on its methodologies pose unique challenges to graduate design programs seeking to meet these emerging demands. Success in the market place and market of ideas now requires innovative thinking and collaborative interdisciplinarity. No longer is it possible for corporations to apply time-tested metrics to create innovative products that meet consumer’s needs. Nor can socially conscious designers and the organizations they support rely on conventional means to respond to challenging global socioeconomic conditions.

In response to these fundamental shifts, the new MFA/MA in Design seeks to empower students from disciplines across the university to collaboratively explore and redefine what it means to be innovative. The program will achieve this goal by placing its students in interdisciplinary teams to master core theoretical and problem-solving competencies rooted in collaborative innovation. These include: imaginative and adaptive thinking, visual argumentation supported by logical reasoning, iterative prototyping, project based workflow development and ethical empathy for others.

 2005 Designing for Inclusion: Seeing Solutions for Unseen Problems
Aug. 2 - 5, 2005    
Cambridge, UK

Sighted students learn to read as they begin to understand the relationship of the visual signs that are letterforms and the various meanings of those signs as they are spoken or heard. At its most basic level, there exists a more-or-less one-to-one correspondence between the sound and the sign in early literacy development. Teachers are able to guide their sighted students through this process, at least in part, because they understand the signs of the written code. Eighty five percent of blind children in the United States attend traditional public schools and function in mainstreamed classrooms. These students usually receive braille education from an itinerant teacher of the visually impaired, but the majority of the student’s day is spent with a teacher who is almost always illiterate in the braille code.

Existing braille book formats for early education inhibit the ability of the sighted teacher to adequately help a braille-reading child who stumbles or struggles with interpreting the embossed braille code. Consequently, blind children are often, if unintentionally, excluded from the learning processes that occur in a mainstreamed classroom.

I created and presented a new book format that makes it possible for a non-braille reader to assist a braille reader as he or she learns to read.
 2005 BrailleInk. Book Formats
Aug 12 - 14, 2005
Sponsored by the National Organization of Parents of Blind and Visually Impaired Children
Louisville, KY

I was invited by two of the presenters, Tom Miller, Supervisor of Preschool Services at Perkins School for the Blind, and Suzette Wright, Early Literacy Consultant in the Department of Educational Research at the American Printing House for the Blind to present and talk about BrailleInk.’s book format as a part of their presentations, respectively “Early Literacy” and “What Lies Ahead: On the Way to Literacy”
 2005 Designing Braille Books: An Early Literacy Exploration
Aug 29 - 31, 2004
Beijing, China

The conference addressed a range of critically important themes relating to the future of  the book, as well as its past and the state of the book industry, books and reading today. In my presentation, I demonstrated the benefits and drawbacks of existing braille book formats -- specifically for early literacy, and compared them to a new format I designed. This format solves many of the inherent problems in shared reading. The need for this kind of children’s book is apparent and has the potential for becoming a more effective tool in the development of braille literacy in the home and classroom than currently exists.
toggle toggle Consulting Activities
 Performance Period (YYYY - YYYY or Present)*Company/OrganizationRoleFundingWork Performed
2004-PresentBrailleInk.Other  
2011-2012Andrea Snyder, Management and Leadership StrategistOther Designed an identity mark for a new start up company specializing in executive coaching, as well as a basic identity system.
2011-2011University of North TexasOther Ongoing revision and updating of existing UNT brand marks, and serving as an advisor to the creation of new UNT Brand Guidelines.
2011-2011UNT Apogee Stadium SignageOther Revised and created a new font weight/logotype for the University of North Texas wordmark for the northwest side of the new Apogee Stadium.
2011-2011UNT on the SquareOther Designed a new brand identity system for UNT on the Square, and to work with the sign construction company to create the drawings for production. Additionally, I completed design for the stationery ensemble.
2010-2010Fossil, IncOther Serve as a typographic consultant to the creative department overseeing 4 Fossil Brands and 10 licensed brands.
2010-2010World BankOther Retained by World Bank to design a white paper titled "Egypt: Strategic Options for Broadband"
2009-2010University of Noth Texas DallasOther Redesigned the brand identity, a new color strategy that helps this institution align with the other universities in the system.
2009-2010University of North Texas Law School, Dallas, TexasOther Designed a brand identity for this newly created school, a new color strategy that aligns it with both the University of North Texas Dallas and the University of North Texas system, design the collateral, and complete brand style guide.
2009-2010University of North Texas Health Science Center, Fort Worth, TexasOther Redesigned the brand identity, a new color strategy that helps this institution align with the other universities in the system, redesign of the university collateral, and complete brand style guide.
2009-2010University of North Texas System, Dallas, TexasOther Designed a UNT System-wide brand identity including possible revision of existing logotype, a system-level graphic expression, a color strategy relative to the UNT System and its constituent parts, redesign of the system collateral and brand style.
2008-2010City of Anna, Anna, TexasOther Developed and designed an integrative and comprehensive set of authentic brand materials including a complete identity program and external marketing materials.
2009-2009Anna Glow Fest, Anna, TexasOther Designed the festival’s identity and some of its marketing materials.
2005-2007University of North Texas Dallas, Dallas, TexasOther Developed, designed and produced the institution’s new identity system, including conceptual development, brand identity design, typographic design, mascot selection, and university colors.
2004-2005University of North Texas, Denton, TexasOther Associate Professor Keith Owens and I developed, designed and produced the institution’s new identity system, including conceptual development, brand identity design, and typographic design.
toggle toggle Teaching
ADES 2500: Design Thinking
 

ADES 2520: Graphic Design
 

ART 2080/ADES 1510: Typography
 

ART 2082: Color and Rendering
 

ART 3080: Advertising
 

ART 3082: Packaging Design
 

ART 4082: Publication Design
 

ART 4091/ADES 4520: Advanced Graphic Design Campaigns
 

ART 4092: Advanced Art Direction Campaigns
 

ART 4093/ADES 4525: Final Graphic Design Portfolio
 

ART 4094: Final Art Direction Portfolio
 

ART 4450/ADES4700: Professional Internship
 

ART 4900: Undergraduate Special Problems I
 

ART 4910: Undergraduate Special Problems II
 

ART 4980: Business Practices for Communication Design
 

ART 4980: Experimental Typography
 

ART 5350: Design Research Methods
 

ART 5807/ADES 5534: Design Pedagogy I
 

ART 5807: Graduate Studio (various topics)
 

ART 5807: Guided Teaching Internship
 

ART 5807:Design Pedagogy II
 

ART 5900: Graduate Special Problems I
 

ART 5910: Graduate Special Problems II
 

ART 5920: Problem in Lieu of Thesis I
 

ART 5930: Problem in Lieu of Thesis II
 

ART1080/ADES 1500: Introduction to Communication Design
 

toggle toggle Committees
Duration (YYYY - YYYY or Present)CommitteePositionClassification
2011-presentAssociate Dean's CouncilmemberUniversity Service
2011-presentCollege Retention, Promotion and Tenure CommitteememberCollege Committee Service
2011-presentAdvising CouncilmemberUniversity Service
2011-presentCVAD Academic CommitteechairCollege Committee Service
2011-presentUniversity Curriculum CommitteememberUniversity Service
2011-presentGraduate CouncilmemverUniversity Service
2011-presentNT Preview CommitteememberUniversity Service
2009-2011Art Education/Art History Retention, Promotion and Tenure CommitteememberDepartment Committee Service - elected
2010-2010Communication Design Faculty SearchmemberDepartment Committee Service
2009-2010Anthropology Department Faculty SearchmemberUniversity Service
2007-2010CVAD Charter and ByLaw Re-write CommitteememberCollege Committee Service - appointed
2007-2009Design Retention, Promotion and Tenure Committeemember, chair: 2008-2009Department Committee Service - elected
2007-2008CVAD College Promotion and Tenure CommitteememberCollege Committee Service - elected
2006-2007CVAD Executive CommitteememberCollege Committee Service - elected
2003-2007University Review Committeemember, vice chair: 2006-2007UNT University Committee Service - elected
2005-2006SoVA Associate Dean Search CommitteememberCollege Committee Service - appointed
2005-2006Art History Faculty SearchchairCollege Committee Service - appointed
2005-2006UNT Tenure Advisory CommitteememberUNT University Committee Service - appointed
2005-2005SoVA Academic CommitteememberCollege Committee Service - elected
2004-2005Jewelry and Meatalsmithing Faculty Search CommitteechairCollege Committee Service - appointed
2003-2005SoVA Dean Search CommitteememberCollege Committee Service - appointed
2003-2005SoVA Executive CommitteememberCollege Committee Service - elected
2004-2004University Rewrite CommitteememberUNT University Committee Service - appointed
2002-2004Design Division Chair Search CommitteememberCollege Committee Service - appointed
2001-2003SoVA Charter and By Laws Re-Write CommitteechairCollege Committee Service - appointed
1997-2003The Faculty Awards CommitteememberUNT University Committee Service - elected
1998-2002SoVA Promotion and Tenure Committeemember, chair: 2000 - 2002College Committee Service - elected
1998-2002Design Division Personnel CommitteechairDepartment Committee Service - elected
1998-1999Communication Design Faculty Search CommitteememberCollege Committee Service - appointed
1998-1999SoVA Charter and By Laws Re-Write CommitteechairCollege Committee Service - appointed
1997-1998Communication Design Faculty Search Committee IImemberCollege Committee Service - elected
1997-1998Communication Design Faculty Search Committee ImemberCollege Committee Service - elected
1996-1998SoVA Academic CommitteememberCollege Committee Service - elected
1994-1996SoVA Executive CommitteememberCollege Committee Service - elected
1992-1993Art Department Personnel CommitteememberCollege Committee Service - elected
1991-1992Art Department Academic CommitteememberCollege Committee Service - elected
toggle toggle Memberships
Duration (YYYY - YYYY or Present)OrganizationPositionClassification
2003-presentDallas Society of Visual CommunicationsMember 
toggle toggle Honors and Recognitions
YearTitleHonoring Organization
2011Golden Apple Award for Outstanding TeachingDallas Society of Visual Communicators
2011J. H. Shelton Excellence in Teaching Award -- NominationUniversity of North Texas
2010Individual Advocate Bridge Award (for the promotion of literacy)North Texas Future Fund
2008J. H. Shelton Excellence in Teaching Award -- NominationUniversity of North Texas
toggle toggle Additional Information
Brand New Classroom
This is a division of the online blog UnderConsideration and a direct descendant of Brand New. Its purpose is to provide a space where the work of talented students from around the world can be showcased and critiqued. Brand New Classroom focuses on redesigns of real-life brands by students -- an exercise that gives them a solid point of departure with a pre-determined audience and brand personality and an existing identity against which their work can be compared. The following students won awards for work completed in my class.
John Custer -- Motorola: http://www.underconsideration.com/brandnewclassroom/archives/motorola_by_john_j_custer.php
Ricky Yamashita -- Verizon: http://www.underconsideration.com/brandnewclassroom/archives/verizon_by_ricky_sato_yamashita.php

CMYK Magazine’s Top 100 New Creatives Vol. 45
Category: stationery/logo
Barrett Fry -- Voodoo symbol
Barrett Fry -- Legal Aid logo

Creative Summit 24
The following students won awards for work completed in my class.
Daniel Fuhrer: 2 pieces ($80)
Zach Hale: 1 pieces ($40)
Megan Mead: 1 piece ($40)
Kirby Sandifer: 1 piece ($40)
Jon Schubert: 1 piece ($40)

Creative Summit 25
The following students, who completed the work in my classes, won awards and/or had work accepted for the show.
Maxim Barkatov -- Shack Up Inn posters & website, $25
Maxim Barkatov -- Medusa Wines logo, $25
Maxim Barkatov -- Creative Passion Award, $1,500
Meghan Besinger -- Move to Amend posters & video, $25
Meghan Besinger -- Office Nomads logo $25
Manuel JJ Jose -- Feminist Press logo, $25
Manuel JJ Jose -- Noah and the Whale logo, $25
Jaclyn Williamson -- AFI “Devotion” poster, $25

Dallas Addys 2011
The following student, who completed the work in my classes, won awards and/or had work accepted for the show.
Stephen Menton -- Papyrus campaign

DSVC 2009 National Student Show
The DSVC hosted the fifth national student design competition in which colleges from 28 states submitted over 3,500 entries in various categories. Of that, 172 pieces/campaigns were selected for this show. Of those 172 accepted entries, 31% were from UNT. The following students won awards for work completed in my class.
Tom Theall -- "Urban Opera" Logo
Chetna Richards -- "Nordstrom" Annual Report
Megan Mead -- "Fantasy For Fingers" Poster
Marielle LeGrow -- "Stay" Brochure
Zach Hale -- "Thinknicity" Logo
Zach Hale -- "Thinknicity" Stationery
John Custer -- "John Stir" Stationery

DSVC 2010 National Student Show
The DSVC hosted the sixth national student design competition in which colleges from 28 states submitted over 3,500 entries in various categories. Of that, 189 pieces/campaigns were selected for this show. Of those 189 accepted entries, 97 were from UNT. The following students won awards for work completed in my class.
Mark Travis -- "Camp for All" logo (also awarded Best Letterhead Program. $125)
Mark Travis -- "Golfsmith Total Campaign" (also awarded Best Total Campaign. $125)
Mark Travis -- "Golfsmith Stationery"
Daniel Fuhrer -- Jump Start Scholarship ($2,000)
Daniel Fuhrer -- "River Mouth" CD Packaging
Daniel Fuhrer -- "River Mouth' Total Campaign
Megan Mead -- "Lucca Bella" Logo
Megan Mead -- "Lucca Bella" Total Campaign
Kirby Sandifer -- "The Things They Carried" Poster
Stu Taylor -- "Living Echo Paint" Logo
Jaclyn Williamson -- " Kabloom" Logo
Zach Hale -- Jump Start Scholarship ($2,000)

DSVC 2011 National Student Show
The DSVC hosted the sixth national student design competition in which colleges from 26 states submitted over 3,000 entries in various categories. Of that, 189 pieces/campaigns were selected for this show. Of those 93 accepted entries, 44 were from UNT. The following students, who completed the work in my classes, won awards and/or had work accepted for the show.
Brendon Avalos -- Spoonful of Comfort letterhead (also awarded Best Letterhead Program. $125)
Meghan Besinger -- Move to Amend letterhead
Jessica Bennett -- Vercere logo
Michael Garrett -- Antelope Valley Vineyard logo
Josh Kitchens -- Macbeth Footwear logo
Emily Schwarting -- Redux Video Look Book broadcast
Emily Schwarting -- Redux Catalog brochures and catalogs
Emily Schwarting -- 1400 Words Scholarship, Best Use of Copy, $500
Jaclyn Williamson -- Eatzi’s letterhead

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